Retail Innovations 2024

In today's uncertain economic environment, retailers face the challenge of balancing day-to-day business management with the ongoing priority of strategic investments in the future. As always, emphasizing innovation remains crucial for achieving long-term market leadership.

Retail Innovations 2024 showcases 52 fascinating case studies in retail spanning 19 countries. This year's winners highlight a renewed focus on physical stores. Amidst increasing digital customer acquisition costs, brick-and-mortar retail becomes an increasingly attractive direct and wholesale channel for acquiring new customers and driving profitable growth in a capital-intensive environment.

Apply Learnings to Future-Proof Your Business: When reviewing the cases compiled in this book, pay special attention to ideas beyond close-in categories. Challenge your thinking – how can innovators seemingly distant from your products or services help your company become the next great disruptor? How can your business be an agent of social or environmental change? These cases represent groundbreaking ideas propelling global retail forward.

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Gouvêa Ecosystem | 2024